THE MUSES
The Muse Club Partners enhance the depth, breadth and reach of our projects with their extensive array of skills, expertise and connections across the fields of art, culture, technology, branding and journalism.
Hatem Alakeel
CEO Authenticite
Hatem is the founder of Authenticite, a consulting and creative production agency, specialised in bridging Saudi culture with the world. It brings together a vast range of conceptual, communications and production specialists to guide and enhance the efforts of artists, fashion designers and brands from the Arab world and internationally. Hatem is a three-time winner of The Esquire Awards for best regional designer. With his new venture, he is among the first to create content, fashion films and photoshoots celebrating Saudi tradition with an international flair. With Authenticite, Hatem aims to connect the Saudi ethos, historic and contemporary affluence with the global perspective, providing the stage for brands’ success and recognition.
Martin Rimmer
Founder & CEO The Muse Club
Martin founded The Muse Club to create a unique production company with a multidisciplinary approach. Clients can benefit from access to great creative talent and connect with a rich and varied collective of artists, producers, technologists, and other specialists. Martin has worked as a Chief Creative Officer and a Managing Director for several London agencies, setting up a hugely successful production company at his last agency. As a multi-award winning creative, he has consistently set an extremely high standard of creativity. The Muse Club was formed to create work that is brave, bold and inspiring.
JOIN THE CLUB
We're always looking for talent to join our club, so whether you'd like to become a Muse, a Member or a have a full-time position within our growing team we'd love to hear from you. Email us at membership@themuse.club and we'll get right back to you.
CONTACT US
If you'd like a chat about how we can help you then please contact us at
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Rakan Brahedni
Innovation & AI Strategist
Rakan is an accomplished innovation strategist and technology advisor with over 15 years experience driving digital transformation for prominent organizations such as Nestlé, LEGO Group and the Dubai Government, among others. His expertise in emerging technologies is underpinned by postgraduate qualifications in Artificial Intelligence from Oxford University and the UAE Government. As an influential thought leader, Rakan authored the book "Mindful Futurism: Paving the Way for Future Generations," which explores the responsible stewardship of technology. His entrepreneurial spirit led him to establish several start-ups; his most recent ventures include MADNESS, a technology advisory firm, and Promptovation, a Prompt Engineering agency. His strategic insights and proven track record have made him a sought-after advisor for multinational corporations seeking to leverage the potential of advanced technologies. With a keen eye for the future and a commitment to driving meaningful change, Rakan continues to push the boundaries of what's possible in the realm of business and technology.
Lulu Al-Sabah
Writer & cultural commentator
Lulu has extensive business and fundraising experience in the contemporary art world. She has led campaigns to help victims of abuse and raise awareness of laws discriminatory towards women. She launched an art consultancy (JAMM) in London and extended the brand by opening galleries in Dubai and Kuwait. She was previously Director of the Middle East at Phillips de Pury. Lulu was a contributing writer for various arts and culture publications and is currently setting up a wellness brand that offers alternative healing modalities.
Ali Matar
Producer
Ali is a theatre and concert producer based between London and Dubai. His company, AM Management and Productions, has produced a variety of concerts, theatre shows and events with industry professionals. Recent collaborations include the Dubai International Film Festival, Doha Tribeca Film Festival, Raymond Gubbay Ltd, Spring Festival Bahrain, Marrakesh Du Rire, Beiteddine Festival, International Entertainment Corporation, Cadogan Hall and The Royal Albert Hall. His latest production is 'Rumi – The Musical,' which premiered at the London Coliseum and at the FIFA World Cup in Doha in 2022. To date, Ali has produced over 100 shows in cities including London, Dubai, Amman, Muscat, Sydney, Doha, Toronto, Paris, Athens & New York.
Paloma Llopis
Founder Art & Write
Paloma founded Art & Write, a consulting company specialized in advisory services in contemporary art collecting, curatorship and production of contemporary art events for companies, foundations and museums. Her recent work with companies and cultural institutions includes curation of a private collection that formed part of the Keith Haring exhibition at The Broad Museum in Los Angeles and project management at Fundacion Sunol for the Warhol-Vijande project in Madrid. Prior to founding her own company, she worked for over a decade as the International Director at Edward Tyler Nahem’s New York art gallery, which specialises in historical avant-garde, New York school and Pop Art.
Boris Pavelic
Finance Director
Boris is the finance director of the Purple Institute in Paris, a leading agency specialising in art direction, advertising, publishing and branding. He is also the FD for Mariane Ibrahim Gallery, which has a focus on the African diaspora with exhibition spaces in Paris, Chicago and Mexico City. For nearly a decade, he worked for Galerie Chantal Crousel in Paris, one of the top art galleries in the city. He has previously worked for JAMM Art Gallery in Dubai and Kuwait and the Paris Wine Exchange.